Privacy Policy

Effective Date: 24 August 2024

1. Introduction

Welcome to MGE Boutique ("we," "us," "our"). We are committed to protecting your privacy and ensuring that your personal data is handled in accordance with the General Data Protection Regulation (GDPR) and the UK Data Protection Act 2018. This Privacy Policy outlines how we collect, use, disclose, and protect your personal data when you visit our website, www.mgeboutique.co.uk (the "Website"), or make a purchase from us.

2. Information We Collect

We collect various types of personal data from and about users of our Website, including:

Personal Data: When you make a purchase, sign up for our newsletter, or interact with us, we may collect personal data such as your name, email address, shipping address, billing address, phone number, and payment information.
Non-Personal Data: We may collect non-personal data about your visit to our Website, such as your IP address, browser type, operating system, referring URLs, and pages viewed. This information helps us improve our Website and provide a better shopping experience.
Cookies and Tracking Technologies: We use cookies and similar tracking technologies to enhance your experience on our Website. Cookies are small files stored on your device that help us remember your preferences, track your shopping cart, and analyze website traffic. For more information on our use of cookies, please see our Cookie Policy.

3. Legal Basis for Processing Your Data

Under the GDPR, we must have a lawful basis for processing your personal data. The lawful bases we rely on include:

Contractual Necessity: Processing your personal data is necessary to fulfil the contract we have with you, such as processing and delivering your orders.
Consent: We may process your personal data based on your consent, such as when you opt-in to receive marketing communications.
Legal Obligation: We may process your personal data where necessary to comply with a legal obligation.
Legitimate Interests: We may process your personal data for our legitimate interests, such as improving our Website and services, provided that these interests are not overridden by your rights and interests.

4. How We Use Your Data

We use the data we collect for various purposes, including:

Processing and fulfilling your orders, including shipping and returns.
Communicating with you about your order, including order confirmation and shipment notifications.
Personalising your shopping experience and offering personalised products or recommendations.
Sending you promotional emails and newsletters, if you have opted in to receive them.
Improving our Website, products, and services through data analysis and research.
Complying with legal obligations and resolving any disputes.

5. How We Share Your Data

We do not sell, trade, or otherwise transfer your personal data to outside parties except in the following circumstances:

Service Providers: We may share your data with trusted third-party service providers who assist us in operating our Website, processing payments, delivering products, and performing other essential services. These service providers are bound by confidentiality agreements and are only permitted to use your data for the purposes specified by us.
Legal Requirements: We may disclose your data if required by law or in response to a valid legal request, such as a subpoena or court order.
Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our business, your data may be transferred to the new owner.

6. International Data Transfers

If we transfer your personal data outside the UK or European Economic Area (EEA), we will ensure that it is protected by appropriate safeguards, such as the Standard Contractual Clauses approved by the European Commission, or equivalent legal mechanisms.

7. Your Rights

Under the GDPR, you have the following rights regarding your personal data:

Right to Access: You have the right to request access to the personal data we hold about you.
Right to Rectification: You have the right to request that we correct any inaccuracies in your personal data.
Right to Erasure: You have the right to request that we delete your personal data, subject to certain legal obligations.
Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data under certain conditions.
Right to Data Portability: You have the right to request that we transfer your personal data to another organisation, or directly to you, in a structured, commonly used, and machine-readable format.
Right to Object: You have the right to object to the processing of your personal data based on our legitimate interests or for direct marketing purposes.
Right to Withdraw Consent: If we process your personal data based on your consent, you have the right to withdraw your consent at any time.

To exercise any of these rights, please contact us at contact@mgeboutique.com. We will respond to your request within one month.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data from unauthorised access, use, or disclosure. However, no data transmission over the internet can be guaranteed to be 100% secure, and we cannot guarantee the security of your data.

9. Retention of Your Data

We will retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements.

10. Children’s Privacy

Our website is intended for users who are 18 years of age or older. We do not knowingly collect personal data from children under 13 without parental consent. If we become aware that a user under 13 has provided us with personal data without parental consent, we will take steps to delete such data. If you are under 18, please do not use this website.

If you believe we may have collected information from a child under 13, please contact us at contact@mgeboutique.comso we can take appropriate action.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post any updates on this page, and the effective date at the top of this policy will be updated accordingly.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our practices, please contact us at:

MGE Boutique
Email: contact@mgeboutique.com
Address: [Insert Physical Address]
Phone: [Insert Phone Number]